Business Applications of Operations Research

Edisi

-

ISBN/ISSN

978-1-60649-527-8

Deskripsi Fisik

-

Judul Seri

Quantitative Approaches to Decision Making Collection

No. Panggil

-

Emerging Champions in the Digital Economy: New Theories and Cases on Evolving…

This book presents a list of emerging and established companies which have a strong belief in the digital economy and elaborate their unique digital innovations. The companies selected for this book are from a variety of industries, including both Chinese and international leading technology companies such as iflytek, JD.com, IBM and Amazon. A wide range of commercial fields are covered ensurin…

Lead!: Become the Leader You Were Born to Be

Dale Carnegie Training's unique and powerful approach to leadership development is based on the wisdom and expertise gained from developing leaders longer than anyone else in the marketplace. LEAD! is for new leaders and seasoned leaders alike who want to be effective. Readers will learn how to become a friendlier person, how to win people to their way of thinking, and most importantly, how to …

Social Business Models In The Digital Economy: New Concepts And Contemporary …

Filling a gap in the current literature, this book addresses the social approach to the design and use of innovative business models in the digital economy. It focuses on three areas that are of increasing importance to businesses and industry today: social issues and sustainability; digitization; and new economic business models, specifically the sharing and circular economies. The authors aim…

Exploring Entrepreneurship

A detailed and critical analysis of the multiple types of entrepreneurship, helping students to understand the practical skills and theoretical concepts needed to create their very own entrepreneurial venture. Split into two parts, the book provides an even balance between theory and practice. Part 1 covers the practical activities involved in new entrepreneurial ventures, and Part 2 uses th…

Public Speaking for Engineers: Communicating Effectively with Clients, the Pu…

If you are like many people, the thought of giving a speech to a group of strangers can strike terror into your heart. As an engineer, you know that employers put a premium on soft skills such as public speaking, but you're puzzled about how you can improve your own performance. Shoots Veis understands your predicament. A practicing engineer himself, he often makes presentations to councils, zo…

Mobile Electronic Commerce: Foundations, Development, and Applications

Mobile commerce transactions continue to soar, driven largely by the ever-increasing adoption and use of smartphones and tablets. The use of this technology gives consumers the flexibility to shop whenever and wherever they want. Mobile Electronic Commerce: Foundations, Development, and Applications addresses the role of industry, academia, scientists, engineers, professionals, and students in …

Introduction to Google Analytics: A Guide for Absolute Beginners

Develop your digital/online marketing skills and learn web analytics to understand the performance of websites and ad campaigns. Approaches covered will be immediately useful for business or nonprofit organizations. If you are completely new to Google Analytics and you want to learn the basics, this guide will introduce you to the content quickly. Web analytics is critical to online marketers …

The Brand Mapping Strategy: Design, Build, and Accelerate Your Brand

Sharing hard-earned insights, advice, and best practices, brand and marketing strategist Karen Tiber Leland helps entrepreneurs, business owners, CEOs, and executives create a brand by design instead of default, gain greater influence in their industries and companies, and become thought leaders in their fields. The Brand Mapping Strategyuses proven strategies, best practices and anecdotes fro…

The Belt and Road Strategy in International Business and Administration

This book examines the business aspects of the belt and road strategy. This strategy aims to connect countries along the routes in Asia, Europe, Africa, to strengthen the partnerships, and to construct a comprehensive and multilevel interconnected network to achieve pluralistic, independent, balanced, and sustainable development"--